Recently I sent an email to a fellow boomer blogger and raved about their Google Page Rank, Alexa rank and suggested using Textlink Ads. I got an email back saying thanks but it was all gooogly gook.
Shame on me, Ms. Communication Expert, Trainer, Presentation skills expert and baby boomer to do something so stupid.
So, to all my readers I now ask for your forgiveness when I have just threw out terms without defining them.
So, I would like to begin by defining the terms Google Page Rank, Alexa Rank and TextLink Ads. I promise to make this painless.
Google Page Rank:
Google gives a numeric value from 0-10 for each webpage on the Internet. This rank tells you how important Google thinks your site is to them. This numeric value is complicated and you math genius should explore this in more depth.
Now, I have downloaded a free page rank tool and placed it on my tool bar. Hence, whenever I am at a site I can see what rank it has according to Google. If you want to place one on your tool bar you can by just putting the term “Google Page Rank Toolbar” into ____(You are correct, place it into Google.)
If you don’t want to put the tool bar on your site there are sites that will allow you to key in the url and get the page rank for any site.
Alexa Rank
According to Wikipedia, Alexa ranks sites based on tracking information of users of its Alexa Toolbar for Internet Explorer and from integrated sidebars in Mozilla and Netscape.
They went through a complete overhaul in March of this year(2009) and added some really cool features. For example, you can go do a review of a site and then post it directly on your Facebook page. Go give it a try while you see what rank they have given your site.
With Alexa you want the lowest rank you can get. But, note that they have big time competitors. There are other companies that rank your site also like Adgooroo-really great if your are a search marketer doing serious affiliate marketing, plus more.
Compete.com-visit and key in at least 2 other sites to compare with your competition.
ComScore-Another awesome site for serious search marketers plus more
Hitwise-All I can say is take the tour!
Netcraft-Ok I confess I enjoyed keying in sites to see what host they were using. But there is a great about of information on this site and tools you can use.
You can start by visiting each site and learning from their blogs.
Finally, there is Textlinkads. I have their ads on two of my blogs and make money from them. That makes me one of their publishers.
Who are they? Well this is from their About page.
Located in New York City, Text Link Ads is the premier targeted traffic and link popularity ad firm. We specialize in placing static html links on high quality, high traffic web properties. Our clients have seen a dramatic increase in targeted traffic, brand exposure, and organic search engine rankings with our service. We currently work with a wide range of clients from Fortune 500 firms to individual website owners.
I have had a good working relationship with them and they make their payouts to my PayPal account every month.
You can click on the graphic below if you want to get started for yourself. Was this clear, what did I miss?
Terrific blog, Rosie. This details and defines many of the terms we hear all the time but don’t necessarily understand. Can you put together an e-book on comment terminology like this? Thanks for your continued support!
-Carole Copeland Thomas
Dear Rosie–
All I can say is WOWEE!!! So much fascinating and extremely helpful information, I’m blown away. I think I was the boomer blogger you mentioned at the top of the post. And, yes, I did (and do) thank you for your suggestions. But, I also didn’t understand what you meant. Now I do!
You’ve laid everything out so clearly and with links to make it extra easy to get the necessary information. I’ve checked my google rank and am off to check the others. Also, I’m going to explore the Text Link Ads. Thank you, thank you, thank you!!!!!
I am still pretty clueless about things like this and not sure how well it plays into anything—other than getting more visitors to your site to see what you’re all about. If you have products or services to sell then I think it’s great–otherwise, I’m not real sure.
With the amount of knowledge you have on “all things technical” having to do with blogging, you should be teaching a class at your local university!!! Thank you for taking the time to share this with those of us who do well to hit the power button on our computers!! As a fellow boomer, I don’t even feel stupid asking you a questions, because you know how my menopausal mind works. Thanks for all you do.