RSS is your own channel. It enhances your relationship with  a client. As your stuff gets updated your client;s stuff gets updated instantly!  I am listening to a FREE online tutorial on Podcasts by the great folks at Baby Boomer Audio.

RSS increases your visibility. Here is a great definition of Podcasts by ABC News.

What Is RSS?

Depending on who you ask, RSS stands for either “Rich Site Summary” or “Really Simple Syndication.” But no matter what it’s called, RSS is a new way to publish information online.

At the heart of the technology is special Web coding, called XML, that has been widely developed by the global online community over the past few years.

The XML code for RSS describes a new type of Web information called a “news feed.” Essentially, the feeds can contain a summary and links of the new content on a Web site or anything else a creator desires to share. A company may publish an RSS feed that contains news of its latest products, for example.

Anyone — an online surfer or another Web site — can pick up the RSS codes and with the appropriate Web software display the information automatically.

The concept is similar to how a newswire service operates: Information published by one news organization can be “syndicated” — picked up and displayed — by any other news organization.

So, the instructor during this 90 min call takes you step by step doing and producing a podcast with this easy audio service.  Honestly, the service is called Audio Acrobat but my affiliate to it is  Baby Boomer Audio.

The instructor also mentions that Google is very sensitive to RSS feeds. He also reviews some critical SEO (Search Engine Optimization) points related to RSS feeds.  You know, great stuff on keywords, etc.

Now, I have heard this training before but today I am listening to refresh and motivate me.

Launching New Podcast Series

I am launching a new podcast series called “Baby Boomers Bustin Loose”

So this comprehensive yet simple training session is just what the doctor ordered. I have so many questions

I didn’t have before.

So, if you get a chance go on over and give Baby Boomer Audio a try.

And yes if you click subscribe to the 30 day free trial and like and sign up for the service I get a commission. But I can honestly tell you that even if you only stay on for the trial you will gain such great value PLUS the free training.