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Why Do My Google Analytics Look Different Than My AWstats Report From My Host?

My stats from Awstats look so different from my stats on Google Analytics. I keep scratching my head trying to figure it out. Did it mean that one of them, hopefully the one with the lower numbers, was wrong?

Actually my research led me to several sites.  But I found one that seemed to be much clearer than mud. This baby boomer actually understood it! Ha!

Anyway, for all of you that have placed Google Analytics on your site please read this excellent article explaining the difference in the statistical reports. The site is designed for beginners and those with one step into the intermediate range.  Here is a short description about the author who seems to know what he is talking about. Well, he sure knows more than me.

Edward Lansink has been active in web marketing and web analytics since 2005, working with an international software development company and providing consultancy services to a few online retailers who have grown to understand the increasing importance of optimization of their websites and marketing spend.

So thank you so much Mr. Lansink for your excellent explanation about Google Analytics vs AWstats. Now, I understand. You made this baby boomer happy.

2 comments to Why Do My Google Analytics Look Different Than My AWstats Report From My Host?